Peaked Apparel × started in a bedroom

A passion project that got out of hand.

At some point everyone gets told they are too old for cartoons and horror. We think that is wrong: the things you loved as a kid are part of who you are. So we draw the art we wanted to wear. You never have to grow out of what you love.

Made by fans, for fans!

286 original designs, 5 universes, UK printed & shipped.

The Peaked crew in front of their festival stall, PEAKED in light-up letters above them
The crew at our festival stall

You lot, out in yours

Two friends in Peaked hoodies with big back prints, in an arcadeBlack Peaked hoodie with a big back print, worn at sunsetTwo people in Peaked hoodies, out in the cityTwo people in Peaked tees under a car park roof

How it started

Horror you were too young for, Saturday cartoons, late-night anime, the games you finished twice. We wanted to wear that stuff and couldn't buy it anywhere, so we drew it ourselves, in a bedroom in Leicester.

It wasn't pretty! Orders got packed on the living room floor and the rent went on blank shirts more than once. We kept going on a hunch that somebody wanted this as badly as we did... turns out there were thousands of you.

Where it got to

The same drawings now walk around Download Festival and Bloodstock, and land on doorsteps on the other side of the world. Every design is still our own, and you still can't buy them anywhere else.

The best bit? Someone across the room spots the reference, you both grin, and nobody needs to say a word. That's the whole thing!

Behind the scenes: the crew shooting a drop
Shooting a drop with the crew

How the place is laid out

For the emo kids, the nerds and the gamers.

Whatever raised you, we drew it.